PR Tools & Software

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 ∙ 16 min read

2025 Cision Pricing: How Much Does Cision Cost?

Kamila Hanson ∙ 27 May 2025
Cision is the oldest PR tool on the market, known for its extensive features, capabilities, and strong brand recognition. However, despite its legendary status, its pricing remains a mystery and is nowhere to be found on their website. The question is, why does one of the oldest names in PR keep potential customers in the […]
print media monitoring article
,  ∙ 14 min read

How to Use Print Media Monitoring in Your PR Strategy

Karolina Borak ∙ 21 May 2025
The internet has smothered newspapers in popularity, but traditional media are still the most trusted news sources—and even growing stronger in the fake news era. Can't miss out on print coverage if you want to build a high brand reputation and credibility.
 ∙ 14 min read

Top Communication Measurement Tools for PR Pros (2025)

Mile Zivkovic ∙ 20 May 2025
Measuring communication is like measuring how beautiful the contestants are in a beauty pageant. As much as you try, much of it boils down to subjective opinions rather than objective measurement. But just like beauty pageants have talent shows, interviews, and on-stage introductions, communication can be measured too. All it takes is the right tool […]
,  ∙ 11 min read

Top Keyword Monitoring Tools for PR Pros in 2025

Mile Zivkovic ∙ 20 May 2025
Where I am from, there is a superstition that every time you hiccup, someone, somewhere, just mentioned your name. Imagine you did the same every time someone talks about you online. The truth is that you don't have to imagine it, because there are keyword tracking apps that do exactly this: alert you every time […]
 ∙ 9 min read

Best Twitter Monitoring Tools for PR Specialists in 2025 (Paid + Free Options)

Mile Zivkovic ∙ 14 May 2025
One mention is all it takes for your brand’s reputation to take a hit. In PR, Twitter is key—not just for connecting with journalists, but for monitoring trends, managing reputation, and staying ahead of the competition. The right tool offers more than metrics—it brings real-time alerts, sentiment analysis, and competitor tracking to make Twitter monitoring […]
2024 Vuelio Pricing - How Much is Vuelio?png
 ∙ 6 min read

2025 Vuelio Pricing - How Much is Vuelio?

Mile Zivkovic ∙ 12 May 2025
Vuelio is a popular PR and communications software platform used by companies that want to amplify their media relations, monitor their media coverage, and engage with key stakeholders such as journalists and content creators. This PR tool is primarily used in the UK and Ireland but it can also be used by organizations with a […]
Prowly Magazine: Media monitoring costs - Prowly Magazine
 ∙ 9 min read

How Much Does Media Monitoring Cost (2025 Pricing Guide)

Gina Nowicki ∙ 7 May 2025
Collecting all mentions about your brand in-house can be labor-intensive (imagine having an Excel spreadsheet, entering Yelp review scores, and labeling customer comments into confusing sentiment categories).  Luckily, media monitoring costs are probably a lot less expensive than you’re thinking and will save you and your team hours of time, provide you with timely, reliable […]
TV & Radio Broadcast Monitoring with Prowly
,  ∙ 8 min read

Broadcast Monitoring Services: Guide on Tracking TV & Radio Mentions

Natalia Koltunova ∙ 6 May 2025
Imagine effortlessly tracking every mention your brand gets on TV and radio without missing a beat. For PR pros, every gap in media monitoring is a potential missed opportunity—or worse, a crisis left unresolved. While many monitoring tools fall short when it comes to broadcast coverage, Prowly bridges the gap. With a powerful suite of […]
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 ∙ 5 min read

Talkwalker Pricing and Alternatives Explained (2025)

Bart Donda ∙ 6 May 2025
Need the numbers on Talkwalker’s PR and media‑monitoring plans? Get an estimated price range—and see how Prowly offers a budget‑friendly alternative.
critical mention pricing
 ∙ 4 min read

Critical Mention Pricing and Alternatives Explained (2025)

Bart Donda ∙ 29 Apr 2025
Looking for Critical Mention pricing? Get an estimated cost for their PR software & media monitoring, and discover Prowly as a smart alternative that fits your budget.
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, ,  ∙ 8 min read

How to Create Effective Media Monitoring Queries (with Real-Life Examples)

Karolina Borak ∙ 25 Apr 2025
When building advanced queries, Boolean can be cumbersome, ineffective, and prone to human error. Is there a simpler way to create effective monitoring searches?
 ∙ 8 min read

Ditching Agility PR? 4 Better Alternatives for Smarter PR in 2025

Mile Zivkovic ∙ 25 Apr 2025
Choosing your PR software can feel like a gamble. All PR tools offer powerful features, vast databases of contacts, AI-backed personalization, and much more. However, selecting the right PR software is crucial for an effective public relations strategy. Agility PR is one of those tools and, in the world of PR, it’s one of the […]
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